Foot Locker Internal Content

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Foot Locker Internal Content *

In February 2025, I was tasked with creating internal content for the Foot Locker sales team. I scripted and styled three separate videos explaining the adidas Anthony Edwards 1, Samba, and Superstar II. Each video covered everything store teams needed to know to assist their sales processes in under three minutes, including tech features & benefits, styling tips, and product history

As someone who enjoys watching product reviews and tech breakdowns in my free time, being on the other side to produce this content for store teams was a full-circle moment.

adidas Anthony Edwards 1

Elevate your game with peak performance and sleek style.

adidas Superstar II

From hardwood to pavement, the Superstar II reinvents a classic with modern-day comfort.

adidas Samba

This classic helps you express your love for the pitch on and off the field.

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